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    HomeNewsThe PickUp Trolley is Celebrating 10 Years of Service in West Hollywood

    The PickUp Trolley is Celebrating 10 Years of Service in West Hollywood

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    The PickUp, West Hollywood’s free weekend trolley, is celebrating 10 years of service on Santa Monica Blvd. WeHo City is hosting a reception on Monday, December 4, 2023 at 5:30 p.m. in the motor court adjacent to the City of West Hollywood’s Council Chambers/Public Meeting Room, located at 625 N. San Vicente Boulevard. The event is free and open to the public. The reception will precede the regular meeting of the West Hollywood City Council, which will begin at 6 p.m.

    The City of West Hollywood, its City Council, and its Public Safety Commission join the West Hollywood Sheriff’s Station, local Fire Stations 7 and 8, and Block by Block Security Ambassadors in reminding community members about an important safety message during the holidays: do not drink (or use) and drive. Driving under the influence of cannabis carries the same DUI designation as alcohol.

    This critical message will be the theme of the upcoming community reception Celebrating 10 Years of The PickUp. Launched in 2013, The PickUp is the City’s fun, flirtatious, (and free!) trolley that runs along Santa Monica Boulevard on Friday and Saturday nights from 8 p.m. to 3 a.m., on Sundays from 2 p.m. to 10 p.m., and on certain holidays. The PickUp carries people safely to and from bars, clubs, restaurants, and entertainment venues in and around the City’s Rainbow District and Center City and Eastside areas.

    The PickUp in 2023 – Photo provided courtesy of the City of West Hollywood. Some rights reserved. Photo credit: Jonathan Moore

    The PickUp provides more than 100,000 passenger trips each year and connects people to the places in West Hollywood they want to go. When it was launched a decade ago, The PickUp was illustrated with a bright yellow palette of graphic pop-art characters. It has evolved to feature photo-based images with new typefaces, logos, and designs. Everyone enjoys a ride on The PickUp. Most importantly, it reduces driving while intoxicated and eases parking and traffic congestion. Details: www.wehopickup.com.

    Photo provided courtesy of the City of West Hollywood. Some rights reserved.
    Photo credit: Jon Viscott

    The City’s Cityline service offers an additional way to get around West Hollywood and to connect to the Hollywood/Highland station from 5 p.m. to 8 p.m. Mondays through Saturdays for Los Angeles Metro Rail B Line (red line) service. Details: www.weho.org/cityline. Visit www.weho.org/transit for additional information about City of West Hollywood transit programs.

    There are sobering statistics from the Centers for Disease Control (CDC) about the dangers of DUI. Every day, 29 people in the United States die in motor vehicle crashes that involve an alcohol-impaired driver; more than one-million drivers are arrested yearly for driving under the influence of alcohol or narcotics; and, marijuana users were approximately 25 percent more likely to be involved in a crash than drivers with no evidence of marijuana use.

    The City of West Hollywood works year-round to raise awareness about safe driving, distractions, and pedestrian safety. The City’s Drive Mindfully campaign reminds community members to embrace a mindful approach to driving. When we Drive Mindfully, we all do our part to help encourage safety in the community whether we’re driving, bicycling, or walking.

    The City of West Hollywood has many bars, restaurants, lounges, nightclubs, and venues that serve alcohol. The City’s Imbibe Intelligently campaign promotes safety tips and messages regarding alcohol consumption and encourages responsibility as the City works to maintain safe establishments that are free from overconsumption of alcohol.

    As the holiday season approaches, the West Hollywood Station of the Los Angeles County Sheriff’s Department has issued the following safety tips:

    • Even one drink can impair your judgment and increase the risk of getting arrested for driving drunk — or worse, the risk of having a crash while driving.
    • If you will be drinking or using marijuana, do not plan on driving. Plan ahead; designate a sober driver before the party begins – a designated driver is someone who hasn’t had any alcohol or marijuana, not just the person who drank or smoked the least.
    • If you have been drinking or using marijuana, do not drive. Call a taxi, phone a sober friend or family member, use a ride share service or public transportation, or call one of your local sober ride home programs.
    • Be responsible. If someone you know is impaired, do not let that person get behind the wheel, and do not accept a ride with an impaired person.
    • If you see an impaired driver on the road, contact law enforcement. Your actions may save someone’s life, and inaction could cost a life.

    The West Hollywood Sheriff’s Station’s Community Impact Team (CIT) actively patrols bars, nightclubs, and hotels. Deputies are proactive in addressing impacts from entertainment establishments and special events. The Sheriff’s Station’s Entertainment Policing Team (EPT) focuses on entertainment- and alcohol-related law enforcement issues. Together, the Sheriff’s Station and the City’s Code Compliance Division work with the Alcoholic Beverage Control (ABC) to educate businesses and work collaboratively on alcohol-related issues.

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