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    HomeCulturePromo for Beyoncé's Texas Hold 'Em Single Hits Rainbow District in...

    Promo for Beyoncé’s Texas Hold ‘Em Single Hits Rainbow District in West Hollywood

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    Beyoncé announced her upcoming album, “Act II,” in a commercial during Super Bowl LVIII, set to release on March 29. The album serves as a follow-up to her critically acclaimed 2022 release, “Renaissance.” To promote her latest single, “Texas Hold ‘Em,” a large billboard made its way through West Hollywood’s rainbow district over the weekend, passing by popular gay bars on Santa Monica Boulevard and making a turn onto Robertson Boulevard to ensure visibility at The Chapel and The Abbey WeHo.

    The promotional billboard, spotted in WeHo over the weekend, was towed by a futuristic-looking vehicle to maximize visibility. Some individuals snapped photos of the car without realizing that Queen Bey was making her presence known on Santa Monica Boulevard.

    Beyoncé Texan Hold ‘Em Billboard in West Hollywood – WEHO TIMES
    Beyoncé Texan Hold ‘Em Billboard in West Hollywood – WEHO TIMES

    In addition to “Texas Hold ‘Em,” the 42-year-old singer also released “16 Carriages” on streaming services.

    According to Complex Music, the Super Bowl ad pays homage to the 1984 Wim Wenders-directed road drama “Paris, Texas,” featuring the singer driving a taxi with various country songs playing before settling on “Texas Hold ‘Em.” Beyoncé previously experimented with a country sound on the song “Daddy Lessons” from her 2016 album, “Lemonade.”

    Beyoncé also shared news of “Act II” through her social media platforms, causing a frenzy among fans worldwide.

    Billboard reports that “Act II” will be Beyoncé’s eighth studio album and is expected to continue her streak of No. 1 debuts on the Billboard 200 chart. All seven of her previous albums, from “Dangerously in Love” in 2003 to “Renaissance,” have debuted atop the chart.

    Despite the anticipation surrounding “Act II,” fans continue to reminisce about “Renaissance,” Beyoncé’s previous album. This record showcased a departure from her previous sound, incorporating influences from electro-house music. The accompanying Renaissance Tour broke records worldwide, and Beyoncé earned four Grammy Awards at the 2023 ceremony, making her the most decorated artist in Recording Academy history.

    While details about “Act II” remain scarce, fans eagerly await further information in the near future.

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    Paulo Murillo
    Paulo Murillohttps://wehotimes.com
    Paulo Murillo is Editor in Chief and Publisher of WEHO TIMES. He brings over 20 years of experience as a columnist, reporter, and photo journalist. Murillo began his professional writing career as the author of “Love Ya, Mean It,” an irreverent and sometimes controversial West Hollywood lifestyle column for FAB! newspaper. His work has appeared in numerous print and online publications, which include the “Hot Topic” column in Frontiers magazine, where he covered breaking news and local events in West Hollywood. He can be reached at [email protected]


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    Joey Bologna
    Joey Bologna
    4 months ago

    Wow, that’s, um, country when country wasn’t cool.

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