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    HomeNewsHailey Bieber Pop-Up Attracts Massive Crowd to West Hollywood

    Hailey Bieber Pop-Up Attracts Massive Crowd to West Hollywood

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    Hailey Bieber fans waited upwards of five hours in a long line for a chance to get their photo taken in the Rhode Booth pop-up at The Great fashion retail store in West Hollywood. Attendees also walked away with a free sample of Peptide Lip Tink from Hailey’s Rhode Skin cosmetics (it was for first-come, first-serve). The line snaked down Melrose Avenue and curled into the residential street of Huntley Drive. The pop-up also created a traffic jam in WeHo’s Design District with people trying to find parking to attend the pop-up.

    Hailey Bieber Rhode Skin Pop-Up West Hollywood – WEHO TIMES
    Hailey Bieber Rhode Skin Pop-Up West Hollywood – WEHO TIMES

    The Rhode Booth pop-up was for one day only at 8575 Melrose Avenue, on Wednesday, May 8, 2024, from 11 a.m. – 7 p.m. Those who didn’t want to wait five hours, could buy their way to the front of the line for a quick pic and a stick of lip gloss. According to guests, people paid $200.00 to cut in line


    In case you’re wondering, the long line at The Great on Melrose Avenue on Wednesday was all part of a pop-up experience to promote @Hailey Bieber’s @rhode skin. Some fans waited for FIVE HOURS for a chance at a photo booth and they also received a free stick of lip gloss (while supplies lasted). The line curled into the residential WeHo area of Huntley Avenue. There was no sign of Mrs. Bieber, but we were told this event was a real influencer magnet. And now you know. #wehotimes #wehocity #weho #westhollywood #wehonews #wehodesigndistrict #haileybieber #rhodeskin #rhodeskincare #justinbieber #thisisthegreat #thegreat #justinbieber

    ♬ Justin Bieber style beat, refreshing western music(1327452) – Burning Man


    Mrs. Justin Bieber posted on her Instagram, “see you there,” but maybe she meant, “see you there via Instagram,” because she did not attend the event. According to the two gentlemen manning the Rhode Booth, there were no celebrity sightings that day, but there were plenty of social media influencers who waited for their close-up and for a chance to create content.

    About Rhode Skin:

    Hailey Bieber’s journey towards healthier skin inspired her to develop products that really work, in a way that’s accessible to everyone. Rhode is dedicated to making products based in science and great formulation, simplifying many of the mysteries and complex narratives behind efficacious skincare. The founder hopes these will become go-to essentials that will live in your bathroom, be your favorite travel companion, improve your skin over time, and keep your skin happy and hydrated.

    About The Great:

    Founders Emily Current and Meritt Elliott have been business partners for almost two decades. Their journey as entrepreneurs, brand builders, stylists and designers have led them to their most proud achievement to date – a fully realized women’s wear collection, aptly called, THE GREAT. Champions of supportive female friendships and the spirit of creative fearlessness, Emily and Meritt are known for their authentic, kind and optimistic approach to both design and life.

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    Paulo Murillo
    Paulo Murillohttps://wehotimes.com
    Paulo Murillo is Editor in Chief and Publisher of WEHO TIMES. He brings over 20 years of experience as a columnist, reporter, and photo journalist. Murillo began his professional writing career as the author of “Love Ya, Mean It,” an irreverent and sometimes controversial West Hollywood lifestyle column for FAB! newspaper. His work has appeared in numerous print and online publications, which include the “Hot Topic” column in Frontiers magazine, where he covered breaking news and local events in West Hollywood. He can be reached at [email protected]


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    John Richards
    John Richards
    2 months ago

    “Massive crowd”???

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